Group
Health Plans Need to Go Electronic
by: Barry Bowen
 Not
only can the cost of group health insurance be brought down by going electronic,
but the medical treatment itself can be dramatically improved. Federal
legislation already recognizes the situation in the form of a privacy issue and
cost. HIPAA 2003 calls for all involved in the medical industry to become
electronic next year in order to ensure privacy of medical information and
reduce costs. Click here for the rest of this article.
Seven
Marketing Concepts Examined
by: Richard C. O'Sullivan,
Senior Vice President and Chief Economist - The Forbes Group There
are many myths in Marketing. Here are seven marketing assumptions and
new ways of looking at them.
To read this article, click here.
PART
II - Transformation - How an
Association Learned to Embrace Change
by: Bruce Butterfield, CAE, President and CEO, The Forbes Group
and Paul Pomerantz, CAE, Past Executive Director, Society of Cardiovascular
and Interventional
Radiology In the last issue we
saw how the Society of Cardiovascular and Interventional Radiology working
with The Forbes Group polled their members and constituents to find their new
niche in the current economy.
Click here to read this article.
Money
Raising for Multi-Tier Organizations
by: Aristotle Editors
Not-for-profit
organizations are increasingly using the technique of forming coalitions and
initiatives to tackle money raising challenges.
These groupings often wind-up forming large organizations with multiple
structures; making reporting a nightmare.
GiveVoice.org faced this challenge and found a solid solution.
Click here to read this article.
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