RE: Re[4]: [wg-c] Re: IP/TM Concerns & New GTLDs

["Roeland M.J. Meyer" <rmeyer@mhsc.com>]

Two words "HTML" and "re-direct" done in one place, see your local
web-master for special discounts.

> -----Original Message-----
> From: owner-wg-c@dnso.org [mailto:owner-wg-c@dnso.org]On
> Behalf Of Kent
> Crispin
> Sent: Wednesday, August 04, 1999 1:34 AM
> To: wg-c@dnso.org
> Subject: Re: Re[4]: [wg-c] Re: IP/TM Concerns & New GTLDs
>
>
> On Tue, Aug 03, 1999 at 09:14:39PM -0700, Roeland M.J. Meyer wrote:
> >
> > Excuse me if I say that this is naive. If business were this easy we
> > *wouldn't* have so many millionaires. It's a PITA to change
> all of your
> > nameservers ovre, but it only has to be done in a few
> limited places. It
> > may actually be easier than an IP renumber. Ergo, no lock-in and no
> > monopoly.
>
> You completely misunderstand the problem -- it has nothing at
> all to do
> with changing nameservers.  The problem is that domain names
> are embedded
> in URLs, and URLs are embedded in millions of web pages all
> over the net.
> Indeed you can change your nameservers, but you can't go out
> and find every
> single web page that points to you and change the embedded
> URL.  For a
> company like amazon the links are in the hundreds of
> thousands.  Those
> links are amazons lifeblood, they are a tremendous asset,
> they represent
> real concrete good-will - someone felt good enough about
> amazon to link to
> it. If amazon changes domain names, those links are all dead
> dead dead, and
> that value goes down the drain in a flash.
>
> That's where the lockin comes from.
>
> > If it were part of the requirements, for a host to do this,
> > then it would shortly be even easier, as thousands of
> SysAdmins work on
> > the problem, one night. However, when it comes to branding
> issues, it
> > might be a problem for some, but not for others. It depends upon the
> > marketing plan. But, what one marketing plan builds, another can rip
> > asunder. Also remember that the users outnumber us, millions to one.
> >
>
> --
> Kent Crispin                               "Do good, and you'll be
> kent@songbird.com                           lonesome." -- Mark Twain
>